What is Poster | Material and Size of the Poster

In this article, Porinto will provide a complete guide on how to create posters that are creative but still effectively used to market the business or brand that you want to promote.

Poster is one of the many marketing tools that you can use to introduce products, services, businesses, businesses, events, or activities that will be held and is also one of the many printing products made by many people.

The following will explain what is meant by posters, then we will also provide ways and design tips, how to process the printing of posters, and also tips on using posters that are effective for your needs.

Poster is a promotional and marketing tool that is printed one side on a large piece of paper without folds, which is generally used to promote an activity, event, event, or promote a product, service, business, or business.

Material and Size of the Poster

Not only consists of one type, posters have high flexibility so that they can be made using various types of materials and sizes that can be adjusted to your needs.

A. Poster Size
In determining the size of a poster, you can choose from a variety of different paper sizes, but commonly used include the following:

A0 (84.1 x 118.9 cm),
A1 (59.4 x 84.1 cm),
B1 (70.7 x 100 cm),
B2 (50 x 70.7cm),
A2 (42 x 59.4 cm),
A3 (29.7 x 42 cm),
A4 (21 x 29.7 cm)
B. Poster Paper Material
The material used for posters will depend on your needs and requirements, which usually use the following types of paper:

Art Paper 150 gsm
Art Carton 190 gsm
Art Carton 210 gsm
Art Carton 230 gsm
Matte Paper / 150 gsm Magazine Paper
HVS 80 gsm
C. Determine Poster Material and Size
The choice of material and size will be determined by various factors, namely the location where the poster will be installed and how broad the area to be attached to the poster.

For example, you will put a poster on a bus stop that does not have a large area to put up the poster, so the size used should not be larger than A3 or even A4.

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